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In This Post
CHANGE THE BOOKING TAPE
DEFINE THE VALUE OF HOSTING
FOCUS ON OTHERS
START ASKING FOR THE BOOKING
Let me clarify. I’m not saying you don’t have to work for them. You still have to do some things but if you focus on these 4 tips, I can almost guarantee that your calendar will stay in shape!
Change the booking Tape
“She’s so busy. I know she wouldn’t want to have a party.”
“Summer is sooooo hard because everyone is traveling.”
“Fall is so busy with the holidays. No one will want to host a party with me.”
“I know she would never have a party because (insert any of the 1,067 reasons you can come up with here)”
Focus on what you know to be true about the person, season, or situation you’ve got rolling around in your head. Everyone isn’t traveling over the summer. Everyone isn’t too busy to book a party. Fall isn’t busy for everyone. We tend to throw around words like always, never, and everyone to talk ourselves out of even asking. In reality, we have no idea what the other person is thinking or what’s going on in their schedule.
Define the Value of hosting
What is the value of my company’s host program?
What can my host earn just by booking a party?
What extra goodness do I offer at my parties?
You also want to ask yourself what extra goodness, or value, you’re offering during the party. This one isn’t monetary, but it sure counts! Are you offering tips related to your product? What about alternate ways to use them? Is there some educational info mixed in that will keep people coming back for more? Is your party so much fun that they can’t wait do it again? Don’t underestimate the value of entertaining and educating your guests! This goes a long way to keeping your calendar full and overflowing.
Focus on others
Here’s the bottom line. It’s not pushy, spammy or whatever you’ve got playing on that tape in your head to inform people that they can save money on your product. That’s just good customer service! Pay attention to the upcoming specials with your company and pay attention to what people are eyeballing or purchasing. “I noticed you were checking out the XYZ. Did you know you can snag that at 60% off next month when you get some friends together for a party?” I am never offended when someone hands me a big ole coupon for saving money on something I have in my cart. So just ask.